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2018 CA program
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2018 Chiropractic Assistant Program at the CCA Annual Convention!

 Friday, September 28, 2018

1:00 p.m. - 5:30 p.m.


CCA Members! Your first 2 CAs are FREE!!



Kristi Hudson

Friday, September 28, 2018

1:00 p.m. - 4:00 p.m.

Kristi is from central Mississippi, where she also began her journey into the chiropractic profession. In 2010, Kristi began working as the personal assistant to Dr. Ray Foxworth, president and founder of ChiroHealthUSA. She very quickly learned her passion for chiropractic. With her constant desire to learn more and to contribute, she developed what is now one of the largest webinar series within the profession.

 In 2016, Kristi took on the additional role of Administrator of the ChiroHealthUSA Foxworth Family Scholarship. The scholarship awards one chiropractic student $10,000 for tuition, $5,000 cash and their school receives a $10,000 donation.

Kristi has presented for a number of chiropractic state associations, ChiroCode, ChiroHealthUSA, ChiroTouch Software, and more. She has also written a number of articles on the topics of billing, collections, staff training and compliance. Kristi continues to learn and serve the chiropractic profession and has received professional certification as a Certified Professional Compliance Officer (CPCO).


Topic: Crucial Compliant Conversations for the Chiropractic Assistant

 Non-compliance in healthcare can have very serious, and sometimes devastating consequences. There has been an increase in auditors and investigators disguising themselves as new patients in chiropractic offices across the country. Every conversation, starting with, “How much does it cost to see the doctor?” is now under scrutiny. It has never been more crucial to know what to say and when to say it when it comes to talking to patients about finances in your office. In this fast-paced and important training session, master communicator, Kristi Hudson will take team members through sticky scenarios that are encountered in practice every day. CAs will leave this session with tips, scripts, and more confidence than ever when having these essential conversations.


Course Objectives:

·      Learn and execute techniques for effective financial communications with patients

·      Able to master discussions of patient finances in any situation

·      Gain a basic understanding of structuring and implementing a compliant financial policy

·      Become familiar with conducting a financial report of findings


Instructor will teach via lecture and the visual aid of slides. Examples will be discussed for demonstrative purposes. 


CA's will have a 30 minute break from 4:00 p.m. - 4:30 p.m.

CA's will then join DC's for the following presentation


Dr. Matthew Loop

Friday, September 28, 2018

4:30 p.m. - 5:30 p.m.

Dr. Matthew Loop is an international best selling author, Harvard speaker, chiropractor, philanthropist, and the highest paid social media revenue strategist in North America. He helps doctors multiply their influence, impact, and monthly income by harnessing powerful platforms like Facebook / YouTube. Since social media's infancy in 2005, he's trained over 8,000 chiropractors as clients in 25 countries. Another 10,000+ have watched his free practice growth videos and downloaded his Facebook marketing cheat sheet.


Title: 2018 Social Media Profit and Impact Strategies

In this presentation you'll discover what ever chiropractor ought to be doing on social media to multiply their impact, influence and monthly practice revenue. We'll also discuss the most common mistakes to avoid so you don't come across as unprofessional, salesy, or amateur. You'll find out how to attract an extra 2500 local Instagram or Facebook fans in the next 30 days or less. And much more. 


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